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APForce

Privacy Policy

Effective Date: July 10, 2026 · Last Updated: July 10, 2026

1. Introduction

APForce ("APForce," "we," "us," or "our") is a WhatsApp-based Customer Relationship Management (CRM) platform provided by Viir Trading ("Company") for businesses ("Customers," "you," or "your business") to manage communications and customer relationships with their own end customers ("End Users") over WhatsApp and related channels.

This Privacy Policy explains how we collect, use, store, and protect information when you use the APForce platform, including our website (apforce.in), dashboard, and integrations with Meta's WhatsApp Business Platform.

This Policy applies to APForce as a software provider. If you are an End User communicating with one of our business Customers over WhatsApp, please refer to that specific business's own privacy policy for information about how they handle your data — APForce processes that data on the Customer's behalf, as described in Section 6 below.

2. Information We Collect

2.1 Information from Customers (businesses using APForce)

  • Account details: name, business name, email address, phone number
  • Billing and subscription information
  • Login credentials and authentication data
  • Team member details added to a Customer's account

2.2 Information from End Users (via WhatsApp, on behalf of Customers)

When a Customer uses APForce to communicate with their own End Users over WhatsApp, we process:

  • WhatsApp profile information (name, phone number, profile picture where available)
  • Message content (text, media, documents, location data) sent and received
  • Conversation metadata (timestamps, delivery/read status, message type)
  • Data provided by End Users through forms, tags, or CRM fields configured by the Customer (e.g., lead source, pipeline stage, notes)

2.3 Information Collected Automatically

  • Log data (IP address, browser type, device information, pages visited)
  • Usage analytics (feature usage, session duration)
  • Cookies and similar tracking technologies on our website and dashboard

3. How We Use Information

We use the information described above to:

  • Provide, operate, and maintain the APForce platform
  • Enable Customers to send, receive, and manage WhatsApp messages through Meta's WhatsApp Business Platform (Cloud API)
  • Power CRM features such as contact management, pipeline tracking, automation workflows, and analytics
  • Process payments and manage subscriptions
  • Provide customer support
  • Improve and develop new features
  • Detect, prevent, and address technical issues, fraud, or misuse
  • Comply with legal obligations

4. Meta / WhatsApp Business Platform

APForce integrates with Meta's WhatsApp Business Platform (Cloud API) to send and receive messages on behalf of our Customers. As part of this integration:

  • We request and use WhatsApp Business Management and WhatsApp Business Messaging permissions solely to enable Customers to connect their own WhatsApp Business Account(s) and send/receive messages through their own number(s).
  • We do not access, request, or use any Customer's or End User's data for purposes other than providing the APForce service.
  • We do not sell WhatsApp user data to third parties or use it for advertising purposes.
  • Message and account data obtained through the WhatsApp Business Platform is handled in accordance with Meta's WhatsApp Business Data Processing Terms and this Privacy Policy.

5. Data Storage and Security

  • Data is stored on secure cloud infrastructure (Amazon Web Services) with industry-standard encryption in transit (TLS) and at rest.
  • Access to Customer and End User data is restricted to authorized personnel on a need-to-know basis.
  • We implement reasonable technical and organizational measures to protect against unauthorized access, alteration, disclosure, or destruction of data.
  • No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

6. Our Role as a Data Processor

For data relating to a Customer's End Users (i.e., the people that Customer communicates with over WhatsApp), APForce acts as a data processor, and the Customer acts as the data controller. We process this data only on the Customer's instructions and as necessary to provide the platform. Customers are responsible for ensuring they have appropriate legal basis and consent to communicate with their End Users via WhatsApp and to process their data through APForce.

7. Data Sharing and Disclosure

We do not sell personal information. We may share information:

  • With Meta, as necessary to deliver WhatsApp messaging functionality
  • With service providers who help us operate the platform (e.g., cloud hosting, payment processing), under confidentiality obligations
  • If required by law, regulation, legal process, or governmental request
  • In connection with a merger, acquisition, or sale of business assets, with notice where required
  • With a Customer's own team members, as configured within that Customer's account

8. Data Retention

We retain Customer and End User data for as long as the Customer's account is active, or as needed to provide the service, comply with legal obligations, resolve disputes, and enforce agreements. Customers may request deletion of their data as described in our Data Deletion Instructions.

9. Your Rights

Depending on your jurisdiction, you may have rights to access, correct, export, or delete your personal information, and to object to or restrict certain processing. To exercise these rights, contact us using the details in Section 12. Customers seeking to exercise rights on behalf of their End Users should also refer to Section 6.

10. Children's Privacy

APForce is intended for use by businesses and is not directed at individuals under the age of 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated "Last Updated" date. Continued use of APForce after changes constitutes acceptance of the revised Policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

Email: support@apforce.in
Phone: +91 99012 51785
Address: Sector No 34, 1st Main, 2nd Cross, Navanagar, Bagalkot, Karnataka 587103, India